Using JIRA Core for Marketing projects
About the content management template
- Track any content being created for use in your business
- Manage marketing assets (including graphics and campaign parts)
- Monitor review and approval cycles.
Track all content types
You can treat each item in JIRA Core as one piece of content (such as a 'marketing email'), or you can use one item to track content activity (such as a 'website update'). It's up to you.
All your content is trackable on the board, so you can easily what is in progress, what is in review and what is queued up for approval.
Modify to suit your process
Depending how you manage content in your business, you may want to update your workflow to include additional steps, for instance you may have a pre-publishing process. These steps can be easily added by your project administrator. See Customizing your project
Capture your assets
You can easily attach drafts and review copies to each issue representing your content. You will still need to version control, but with a full history of activities and dates, keeping track is so much easier.
Use due dates
To avoid missing publishing deadlines, set dues dates on all your issues. You can set a due date per item, or to manage all the lead-up activity, set due dates on all sub-tasks as well.