Summary

Images can be used to make issues stand out on the board view in both company- and team-managed Software projects in Jira. 

Cover images in company-managed Jira projects

First, ensure that your board view settings will display cover images once they've been added:

1. Visit your Active sprints view (for Scrum boards) or the Kanban board view (for Kanban boards)
2. Select View settings and toggle Card cover images on under the "Issues" heading

Next, add a cover image to your issue(s):

1. From the board view (not the individual issue view) click More options (...) on one of your issue cards
2. In the Edit cover image submenu, select one of the images attached to the issue, or upload a new image

Cover images in team-managed Jira projects

First, ensure that your board will display cover images once they've been added:

1. From your board, navigate to More options (...) > Configure board
2. Select Board > Card cover images and toggle the feature on

Next, add an attachment to your issue(s). 

As a reminder, the first image attached to an issue is used as the cover image in a team-managed project. There is no way to manually select a cover image other than the first attachment. 

1. Open an issue in the issue view
2. Add an attachment to the issue
3. Return to your board view to see the attached image as the card cover image